Personal Project FDAGMDD09
Personal Project, was a brief given in the third year of the FDA, the brief was to write my own brief. I decided to create a fictitious campaign for Roxy, called Be Unstoppable. The aim of the campaign was to inspire and empower women in surfing and snowboarding.
For the campaign, I created a website, editorial layout, posters, merchandise a campaign video as well as a social media page. Below are some of the final pieces.
